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Peter Kent / Jill Finlayson, «How to Make Money Online with eBay, Yahoo!, and Google»
McGraw-Hill Osborne Media | ISBN 0072262613 | 1 edition (November 7, 2005) | PDF | 10.4 Mb | 403 pages
Synopsis
Ideal for e-business entrepreneurs and brick-and-mortar business owners who want to take their businesses online and maximize sales. 430,000 people make their living selling on eBay; Yahoo! powers one in eight stores on the Internet; Google delivers more than 200 million searches a day. There are more than 33 million small businesses in the U.S., according to the U.S. Department of the Treasury.
Book Description
Groundbreaking strategies for reaching millions of customers online and boosting traffic, sales, and profits
This full-color, seminar-in-a-book presents a proven plan for maximizing your online profits by leveraging the top three services: eBay, Yahoo! and Google. You’ll learn to: expand an existing eBay business to reach millions of targeted buyers; Open a Yahoo! store to build a thriving direct-to-customer business; and send more customers to their online retail business with improved search engine placement and targeted adword buys using Google. How to Make Money Online with eBay,Yahoo!, and Google explains how to use cross-merchandising and integration strategies to promote sales and manage inventory across multiple sales channels.